Keepin’ up with Keonté

Music Nova Scotia partnered with Casino Nova Scotia to present their Artist in Residence (AIR) Program again this year. The program provides one lucky artist or band with $20,000 in funding to assist with developing their career through recording, marketing, and live performance opportunities.

When Keonté Beals contacted me to help him with his submission, I was excited for the opportunity. Keonté is a soulful singer and writes songs straight from the heart, taking fans back to the early 90’s era of Boyz II Men, Toni Braxton, and Whitney Houston; when R&B/Pop singles dominated the airwaves for the first time.

We started Keonté’s submission by updating his biography to better describe his smooth R&B/pop sound and highlight his career achievements. We updated his lyric sheets and links for his new music and got to work on his career development plan. Keonté had a clear vision for the goals he wanted to achieve and together we created a critical path and described in detail his objectives for recording, marketing, and touring his new upcoming album.

Keonté successfully made it to the final round of the Casino Nova Scotia AIR Program, where he performed in front of a live audience just last night. Although he wasn’t selected by the judges as the winner (congratulations, MAJE!), Keonté gave 110% on stage and made a ton of new fans.